Using a vehicle to market an event, business, or service can be more beneficial than you might think. In fact, according to industry sources, one vehicle wrap can generate up to 30,000 to 80,000 impressions in a single day. But how do you know whether you should wrap or paint your vehicle to make the best impression? Here, we’ll dive into the top three reasons why it’s in your best interest to wrap your vehicle.

Car Wraps Are Higher Quality

While a commercial vehicle wrap and a paint job may both initially look great, car paint will wear down over time and eventually fade or crack. That isn’t the case with a commercial vehicle wrap. A professional car wrap, according to Cars.com, can last up to seven years. The visuals on your car won’t fade as quickly, either, compared to paint.

Car Wraps Are More Versatile

With a paint job, you won’t be sure how your vehicle’s design will come out until the project is completed. The range of designs you can use will also be limited by the skill of the artist performing the project. In some cases, you may not be able to do parts of your design at all. With a commercial vehicle wrap, you can feel confident knowing that you’re getting the exact design you want. This especially comes in handy when you’re looking to transfer photo-realistic images, such as headshots. What’s more, you can include various color combinations that may be easy to implement with vinyl but may be challenging to implement with paint.

Cars With Wraps Have a Higher Resale Value

When the time comes for you to sell your commercial vehicle, you’ll actually have a higher resale value with your vehicle wrap than you would if you chose to paint your vehicle. This is because the car wrap actually protects the paint underneath it whereas a paint job may wear down and fade over time, negatively impacting the value of the car. With a commercial vehicle wrap, you can have peace of mind that when the wrap is removed the car may look almost exactly like it did when you first wrapped it.

If you’re looking for a professional and high-quality commercial vehicle wrap, look no further than Graphic Innovations. As a premier printing agency, we provide a wide range of printing options from vehicle wraps to banners to trade show graphics. Contact us today for more information about our services or to schedule a consultation with us.